Google Desktop Ads on Hungarian SERPS too

This Google Desktop ad is appearing on Google Hungary's search engine result pages, advertising the Hungarian version of Google Desktop in Hungarian. Why am I emphasizing this? GDesktop ads appearing on English SERPs were first reported in December, so it took just a few monts to localise this particular ad. Seemingly this product has much more importance than Picasa for instance: we have been waiting for months to have a Hungarian AdSense Referral button available for Picasa referrals...